"Dream - The Italian fashion brand Dolce & Gabbana has launched a dog perfume named Fefé. This perfume is sold at a fantastic price of US$108 or Rp1.7 million per 100 milliliters (ml). This perfume is claimed to be a masterpiece created by a perfumer that will make dogs smell as fragrant as a million dollars."

“Dog perfume with ylang-ylang and sandalwood scent is a waste of money and potentially disturbing to dogs,” said a veterinarian. “A dog's sense of smell is so sophisticated that they can still recognize each other's natural scents even when wearing perfume,” explained Fabian Rivers, a welfare ambassador for the Royal Society for the Prevention of Cruelty to Animals (RSPCA). “However, I wouldn’t be surprised if dogs become disturbed or distracted by the scent of perfume,” he continued.