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Dream - Charlotte Elizabeth Diana or known as Princess Charlotte, is the only daughter of Prince William and Catherine Middleton. Princess Charlotte is included in the list of heirs to the British throne under her older brother, Prince George.
His age has just reached 8 years old, but he has been named as the richest child in the world, surpassing his older sibling. His wealth is estimated to reach £3.9 billion or Rp77.4 billion.
Still in school and underage, why can the princess become the richest? A study was conducted by Outdoor Toys to find out the wealth of popular children in the world.
According to several economists, the mother, Princess Catherine, has influenced her daughter's wealth because "the fashion choices of the royal family have a significant impact on fashion trends." Brand Finance consultants referred to Kate Middleton as the "most influential royal fashion influencer." It is reported that the clothing worn by Kate increases the desire by 38 percent among American buyers to also purchase the same fashion.
Experts predict that as Charlotte gets older, the global community will pay attention to what she wears and the 'Princess Charlotte effect' will continue to increase.
"The 'Princess Charlotte effect' refers to the influence of the princess that makes many people wear and buy the same items/clothing as her."
"The "Princess Charlotte effect" has been observed since Princess Charlotte was born in 2015 and continues as she grows and attends public events with her family."
Clothing and accessories, such as dresses and shoes, are often sold quickly once their brand and details are known, and are available to the public. Both the "Kate Middleton effect" and the "Charlotte effect" have been considered to drive consumer demand for specific brands and products, and are seen as valuable marketing tools for companies.
Meanwhile, according to Reader's Digest Australia, Princess Charlotte is estimated to have a wealth of US $5 billion. The wealth of the British royal family mainly comes from the Crown Estate assets.
The following asset is managed by an independent organization on behalf of the King of England. Source: Marca.com/ Express.co.uk
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