![The text translates to:](https://cdns.klimg.com/mav-prod-resized/480x/ori/feedImage/2023/9/5/1693882678759-e62wu.jpeg)
![The text translates to:](https://cdns.klimg.com/mav-prod-resized/480x/ori/feedImage/2023/9/5/1693882678759-e62wu.jpeg)
Did you know that starting a change in life can be done with a small step? Yup, with consistency and discipline, simple things can turn into good habits that lead to significant changes in life.
This is the story of Caca Tengker (Public Figure, Mom) and Riska Elastria (Owner True To Skin) who are starting to instill new habits in their daily routines. Their interesting stories were shared in a talk show themed 'Taking Small Steps Towards Good Habits' to celebrate the Shopee 9.9 Super Shopping Day campaign!
Daniel Minardi, Head of Brands Management & Digital Products at Shopee Indonesia, said that in realizing dreams, focusing on small and simple steps will be easier to do gradually. However, discipline is still needed to achieve the plan.
"“And everyone is expected to make a to-do list as motivation and a reminder of the needs that need to be prepared to create such positive changes. Now, Shopee strives to become a platform for fulfilling the needs of all users and also the right place to help individuals who want to try something new,” expressed Daniel."
He continued, "Today's event is expected to be an inspiration on how we can utilize things around us, such as the variety of product choices from various categories presented at the peak of the Shopee 9.9 Super Shopping Day campaign. Various programs and features presented, such as Shopee Live, can be utilized by brand partners and sellers to enhance attractiveness and interaction while selling, as well as programs like Shopee Affiliate for content creators which can be an opportunity to empower themselves in the current modern era."
Big dreams can be realized from small steps taken today. That's what Riska Elastria did in building her local beauty brand named True To Skin in the past year, 2020.
Having very sensitive skin condition makes Riska always have to pay attention to the content of skincare she uses. This has made her have a lot of interest in the beauty world, which led Riska to work in the industry and actively learn more about various things regarding facial skin and skincare products.
Riska also found that skincare products in the market often have good ingredients but are mixed into products with low concentration levels that do not have much impact on the skin.
Riska Elastria, Owner of True To Skin, said, "From here, I slowly try to create skincare that can be a solution to the skin problems that I have, which are still unanswered in the community. I utilize the knowledge I have about skincare and present True To Skin as a minimalist local brand that carries the concept of single active ingredients combined with local natural ingredients, resulting in a gentle and active formulation," she said.
He continued, "Through True To Skin, I also want to educate the community about the ingredients that they actually need to use and what is truly beneficial for their skin, so that they don't just buy without realizing its usefulness."
Having a mission to become a clean and minimalist brand, all True to Skin products are made from natural ingredients, without perfume, without parabens, and without colorings, making them safe to use for all groups, whether it's sensitive skin types, pregnant women, or even breastfeeding mothers.
"Not only good for the community's skin because it uses high-quality natural ingredients, Riska also wants to create products that are good for the environment, where True To Skin products are also vegan-friendly and cruelty-free. Through the small steps that Riska takes, which are realized through her brand, she wants to motivate people to adopt good habits by choosing skincare products that are better for their skin and the environment without having to worry about spending a lot of money."
Building a business in the midst of a pandemic that has hit is not easy. After going through a long process for two years to create products and find the right skincare content for tropical countries and good for sensitive skin, finally True To Skin was launched on December 12, 2020.
Riska also had to adapt to the shopping behavior of the community at that time, which shifted to online shopping. So, along with the launch of the first True To Skin, she also opened the first online store on Shopee to sell and introduce the products she owned. Various campaigns and features that Shopee has continue to be explored and learned by Riska until finally providing significant benefits to the sales of True To Skin. Starting with 4 employees who had to handle various operational tasks, it has now grown and has more than 30 employees.
"Launching True To Skin, we immediately focused on Shopee because we saw that the user reach Shopee has is very suitable for the target audience of True To Skin. Thank God, the support we received was huge and we were able to grow this big. Shopee also provided continuous support to us from the beginning of the launch until now, and the trust of Shopee users also helped True To Skin achieve extraordinary recognition for our products," Riska said.
"Shopee Live feature has helped us provide interactive service to users, even increasing our order quantity through Shopee Live up to 2 times. Through this feature, we can also carry out our mission to educate the community about skincare content more easily. Thank you Shopee!" added Riska.
"A significant change with a real impact on society can be made by anyone, including individuals. This is also done by Alsi Mega Marsha Tengker, or affectionately called Caca Tengker."
Caca Tengker, Public Figure & Mom said, "As a human being, of course I want to continue developing myself towards a better version in every role I play and in my environment. However, I also understand that demanding oneself as if chased by time is not a healthy thing. So, I often map out from simple desires to big ones, and what small things I can start changing in my daily life," explained Caca.
He added, "One simple resolution I want to achieve this year is to increase awareness of body health. The first step I took was to consume healthier food. With my slightly lazy nature, Shopee became my ninja way to shop for and order various equipment like sports equipment on Shopee, so I couldn't find an excuse. After that, the next step I took was to start joining tennis sessions with my family."
The following is the translation of the given 'Bahasa' text to 'English' while preserving any html tags: "Small steps or micro habits method is also implanted for the family, where Caca and her husband continue to strive to become better individuals, without demanding to not be overwhelmed."
It can be seen from how Caca teaches family values such as tolerance from an early age, as well as Caca's story of constantly making time to sleep with the child before resuming activities afterwards. This has been done since the children were young, with the aim of continuously maintaining quality time with the child amidst busyness.
"\u201cMy children and I enjoy discussing before bedtime. There was a time when I was reminded that I was busy with activities outside and had little time at home. My task is not only to make the children understand, but also to try to adjust some activities. Currently, there are still some jobs that require me to leave the house, besides accompanying the children when they are going to sleep, I also look for activities that have flexibility,\u201d said Caca."
He continued, "Shopee, also became a platform that supports the flexibility I am looking for, especially for shopping for various household needs. But besides that, there is also the Shopee Affiliate program, which makes it easier for me to stay empowered by recommending products and sharing creative content from anywhere and anytime. In my opinion, in the midst of the current modern era, it is very important to explore the opportunities presented, not only to seek additional income, but also to do something effectively and efficiently," Caca concluded.
Take advantage of the peak moment of Shopee 9.9 campaign on September 9, 2023 as the right time to utilize various best offers, attractive programs, and various conveniences available to fulfill all needs towards good habits.
There are many attractive offers to choose from, starting from Free Shipping Rp 0 All Stores, Shopee Live All 50% Off 24 Hours, and Flash Sale Cars 9RB. Even more special, there will be a live shopping session on Shopee Live for 24 hours with a lineup of capital city artists who will provide incredible promotions that cannot be missed! For more information about the peak of the Shopee 9.9 Super Shopping Day campaign, visit https:\/\/shopee.co.id\/m\/9-9-peakday. Download the Shopee app for free on the App Store or Google Play Store and activate ShopeePay immediately.
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