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Dream - The Indonesian cosmetics market is currently like a sparkling mirror, full of potential and opportunities. Accompanied by economic growth and the society's awareness of the importance of appearance, this industry is rapidly soaring in the homeland.
The following is the translation of the given 'Bahasa' text to 'English' while preserving any HTML tags: "Data from the Coordinating Ministry for Economic Affairs of Indonesia states that the cosmetic industry in Indonesia has experienced rapid growth of up to 10.6%, from 913 companies in 2022 to 1,010 in mid-2023."
Seeing the potential of the increasingly promising beauty industry, PERKOSMI (Indonesian Cosmetic Companies Association) is once again holding the Indonesia Cosmetic Ingredients (ICI) Expo and Seminar event in 2024. This 13th event carries the theme 'Innovation and Formulation Trend to Support the Rapid Growth of Indonesian Cosmetic Market (Tren Inovasi dan Formulasi untuk Membantu Pertumbuhan Pasar Kosmetik Indonesia yang Sangat Pesat)'.
"Dream.co.id"
The rapid growth and progress of the cosmetic industry cannot be separated from several significant factors. On this occasion, Sancoyo Antarikso, as the Chairman of Perkosmi, explained in detail several aspects that drive the growth of the cosmetic industry in Indonesia.
Sancoyo explains that Indonesia is the fourth most populous country, where this becomes a potential coming from very promising consumers. "In terms of demographics, indeed the population of Indonesia is number 4 in the world, so in terms of quantity, the size is quite promising," said Sancoyo.
The second factor is the composition of the Indonesian society which is dominated by the younger generation. According to Sancoyo, this is because the younger generation is exposed to and tends to use cosmetic products. "The exposure of young people to cosmetics is much higher. Although now there are efforts to expand consumers, both in terms of age, gender, and others," said Sancoyo.
Thanks to the very flexible internet access, the dissemination of information about popular cosmetic products and beauty trends is easily found. "Indonesian consumers are becoming more sophisticated and informed with deeper internet penetration, so global trends are entering Indonesia faster," said Sancoyo.
On this same occasion, Agus Gumiwang, the Minister of Industry, stated that the current trend combines natural substances or organic-based cosmetics that are abundant in Indonesia. "The trend of combining natural substances from essential oils and seaweed can be developed and can encourage domestic industries to innovate in creating high-quality products with high economic value," said Agus.
The exhibition held on May 29-31, 2024 at Hall D JIEXPO Kemayoran, Central Jakarta was attended by more than 230 domestic and foreign companies showcasing 453 exhibition booths, 14 booths from government agencies and universities, as well as 30 booths for finished products. Interested in coming? Report by Muhammad Taufiqur Rohman.
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