In its first event in 2023, Miss Mega Bintang Indonesia successfully captured the attention of beauty pageant fans worldwide. For the year 2024, Miss Mega Bintang Indonesia officially collaborated with VIDIO as an OTT platform that will broadcast the entire series of events, starting from the Preliminary round to the Grand Final.

"The presence of Miss Mega Bintang Indonesia 2024 with the theme 'Beauty of Indonesian Culture' is expected to reach beauty pageant viewers in Indonesia and around the world," said Eva Stephanie Kurnia, Senior Vice President Content. The Miss Mega Bintang Indonesia 2024 contest is known to have started last week, precisely on May 12, 2024, for the Preliminary session. Meanwhile, the Grand Final will be held today (Sunday, May 19, 2024).""

This year, Miss Mega Star Indonesia 2024 was participated by 50 contestants from 15 provinces in Indonesia. Ivan Gunawan, as the event initiator, is fully involved in the selection process to improve the quality of the contestants every year.

According to this year's theme, which is the Beauty of Indonesian Culture, the cultural parade begins with the Culture Parade Fashion Show of Miss Mega Bintang Indonesia 2024. In this event, the participants will showcase the collection of Iwan Tirta Batik in collaboration with four Indonesian designers, namely Ivan Gunawan, Deden Siswanto, Julianto, and Maison Baaz Couture.