Spice up Jakarta x Beauty 2022, Mineral Botanica Brings Viral Lipstick

Dream - To enliven the Jakarta X Beauty 2022 event, Mineral Botanica presents a series of flagship products. One of them is their Grail Vivid Matte Lipstick that went viral in 2017.

"At that time (it went viral) because it was used by Kak Tasya Farasya. Sold 16 thousand (pcs) within a week for sales throughout Indonesia," said Marketing Manager Mellisa Fortunita, when met at their booth in Hall A of the Jakarta Convention Center (JCC), Central Jakarta, Thursday, July 28, 2022.

The available shades vary, from bold to nude. In addition, this local beauty brand, which has been established since 2015, also brings their three hero serums.

"There are serums that contain Ceramide, Hyaluronic Acid, and Niacinamide," explained Mellisa.

Puteri Indonesia DKI Jakarta 2018 also explained the functions of each serum.

"Ceramide can be used as an anti-aging ingredient, while Hyaluronic Acid moisturizes the skin, and Niacinamide is suitable for treating acne-prone and red or sensitive skin," she said.

Every day, Mellisa Fortunita said she mixes Ceramide serum with Hyaluronic Acid.

"Then lock it with the First Defense+ moisturizer. Simple, but it really makes the face glow and fresh," she added.

Mineral Botanica was born with a focus on natural and organic ingredients without harmful substances such as mercury, alcohol, and fragrance.

In this Jakarta X Beauty 2022 event, Mineral Botanica not only presents a range of quality skincare products that target various skin concerns, but also brings in dozens of beauty influencers to liven up the booth, such as Amandasmess, Racheliarapha, Stephaniesyela, and Veren Valencia.

In addition, Mineral Botanica offers various attractive promotions, starting from 'Discount All Item Buy One Get One', Lucky Spin Wheel with a minimum purchase of 200K, special gifts for buyers who have birthdays on July 28-31.

Customers can also participate in the shopping race every day, with the first session from 12:00-14:00 and the second session from 19:00-21:00.

There is also a discount of up to 90 percent, and a 'Treasure Hunt' for a 0.25 gram gold + 100K voucher for 5 buyers with a minimum purchase of Rp3 million.

"Don't forget that buyers can also make purchases online because the available promotions also apply to all Mineral Botanica Market Places," said Mellisa.