Five Rules of the Ministry of Trade Regarding TikTok Shop, Here is the Summary

Lima Aturan Kemendag Soal TikTok Shop, Ini Kisi-kisinya

"Five Rules from the Ministry of Trade Regarding TikTok Shop, Here's the Summary"

Five Rules of the Ministry of Trade Regarding TikTok Shop, Here is the Summary

"Dream - The Ministry of Trade (Kemendag) has made several policy proposals to regulate TikTok Shop. This step is taken to protect the domestic industry, especially Micro, Small, and Medium Enterprises (MSMEs)."

Minister of Trade (Mendag), Zulkifli Hasan, said that this regulation has been approached by several domestic entrepreneurs. In the meeting, he heard stories that the domestic industry is currently not doing well due to the presence of TikTok Shop.

"Many people come to me. beauty comes, MSMEs come, fashion also comes. They say there is a massive influx from outside now. So we will organize this again,"

word Zulkifli Hasan quoted from Liputan6.com, Tuesday, 12 September 2023.

The Ministry of Trade has currently completed the regulations. The next step is to conduct discussions and consultations with other involved ministries. After completion, it will be continued to the Ministry of State Secretariat (Kemensetneg) for harmonization with existing regulations.

"Later, I will have a meeting at Kemensetneg. This will be discussed later," said Zulkifli Hasan. "From the Ministry of Trade, it's already finished, we need harmonization, there is harmonization. From other ministries, from Kumham, from us, it's already finished," he added.

"Regulations for TikTok Shop Proposal by the Ministry of Trade"

1. Goods that can be sold if Indonesia cannot produce them. 2. Not allowed to use one license to operate 2 businesses, namely social media and e-commerce. 3. The goods being sold must have standard permits or SNI (Indonesian National Standard). 4. Not allowed to be a producer because it is a digital platform. 5. Minimum shopping for imports in 1 transaction is US$100.

"Previously, the Minister of Cooperatives and Small and Medium Enterprises (MenKopUKM), Teten Masduki, rejected the business model of the TikTok platform that operates social media and social commerce businesses simultaneously in Indonesia. A similar prohibition is also implemented by the United States and India."

""India and the United States dare to reject and ban TikTok from operating social media and e-commerce businesses simultaneously. Meanwhile, in Indonesia, TikTok can operate both businesses simultaneously.""

The following is the translation of the 'Bahasa' text to 'English' while preserving any HTML tags: "words of Teten Masduki, quoted from Merdeka.com, Thursday, September 7, 2023."

"Prevent Monopoly Practices"

Teten explained that the rejection was done because the working model carried out by TikTok tends to be monopolistic and will harm the sustainability of local micro, small, and medium enterprises (MSMEs). Despite refusing to be used as a trading platform, the government still allows TikTok to operate as a social media platform. Meanwhile, running an e-commerce business cannot be done simultaneously with social media.

"From research, from surveys we know that online shopping is navigated, influenced by discussions on social media. Not to mention the payment system, they control all logistics. This is called a monopoly."

say Minister Teten.

Gaji PNS

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