Dream - The way people buy iPhones has changed significantly. Because iPhone owners actually prefer installment packages over other phones.
"Previously, buying an iPhone required a large down payment and a two-year contract with the operator. At that time, the operator would subsidize the remaining price, so buyers had limited options unless their phone was lost or damaged. Buyers had to pay a higher price than the unsubsidized price."
The translation of the given text from 'Bahasa' to 'English' while preserving any HTML tags is as follows: "The way has shifted, now operators offer installment packages without interest. Such flexibility allows buyers to pay the total price of the mobile phone upfront or divide the cost into several payments."
Buyers Prefer to Pay in Installments for iPhones
In the latest research from Consumer Intelligence Research Partners (CIRP), 55 percent of iPhone buyers choose monthly installment packages, compared to 44 percent of Android buyers, as reported by AppleInsider. On the other hand, 38 percent of iPhone buyers pay for their phones upfront, while 49 percent of Android buyers do the same. The question is, why do buyers prefer installment payments over cash?
The difference in payment methods shows that the combination of higher iPhone prices and higher additional exchange rates encourages more iPhone buyers to make purchases with installments.
This can also explain why iPhone users keep their phones longer than Android users.
The operator has utilized a higher trade-in value. By offering attractive trade-in promotions, they then encourage buyers to upgrade their mobile phones and in the process, commit to a new installment payment agreement.
Apple also offers installment packages in the form of the iPhone Upgrade Program. The company also has monthly installments for Apple Card owners, namely if they purchase an iPhone through the main operator.
As believed by CIRP, higher prices and higher exchange rates are likely to encourage iPhone buyers to make installment purchases and cause slower growth.
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