OMG Lip Parade, Tampilkan 27 Shades untuk Eksplorasi Warna Tanpa Batas

OMG Lip Parade, Display 27 Shades for Endless Color Exploration

Dream - Makeup has become a necessity for women from teenagers, adults, to the elderly. In fact, makeup is not only worn for formal occasions. With the development of time, the makeup trend is widely used by beauty enthusiasts for various occasions with a variety of makeup looks such as natural look to bold makeup look.

Participate in enlivening the development of the increasingly booming makeup trend, local beauty brand OMG or Oh My Glam closed the year with the event called The First Beauty Color Parade in Town named OMG Lip Parade with 'Break Your Limit' at Fatahillah Square in Jakarta City.

OMG Lip Parade, Tampilkan 27 Shades untuk Eksplorasi Warna Tanpa Batas

Conducted for three days starting from December 22 to 24, 2023, tomorrow, the event is celebrated to share happiness with family and welcome the new year with better resolutions. At the OMG Lip Parade, you and other Girlbosses, the term for OMG fans, can enjoy various activities such as experiencing booths representing various OMG lip product colors, fashion shows, live performances, creative workshops, and interactive photo booths.

Carrying the theme 'Break Your Limit', OMG is confident in exploring oneself to become different versions and exploring each individual to step out of their comfort zone and dare to be different without worrying about other people's opinions. In this opportunity, OMG wants Girlbosses to discover their best style by exploring unlimited colors.

"OMG Lip Parade is presented to liven up the end of the year and help Indonesian women and OMG Girlboss to explore themselves in making changes and resolutions for a better new year, as well as understanding that beauty is not limited to everyday things," said Andiny Kismaryanti, Group Head of Customer Marketing at OMG on Friday, December 22, 2023."

In addition, visitors can explore various beauty booths, where they can try various experiences with OMG products and explore themselves through the Glam Up experience at each Color Booth. Being the First Beauty Parade in Jakarta, OMG Lip Parade showcases 27 shades of various lip products owned by OMG with three major color themes, namely red symbolizing courage and confidence, pink depicting femininity and cheerfulness, and nude which is elegant and calming.

Prioritizing collaboration, the OMG Lip Parade event works together with the Provincial Government of DKI Jakarta and Kota Tua, as well as various other parties such as the Kota Tua Community, Kota Tua SMEs, Beauty Community, and so on.

OMG Lip Parade was enlivened by several well-known figures in the beauty industry, including Hilda Krishna, Dinda Azzura, Amanda Karina, Alma Tando, Dillah Probokusumo, Naila Dinillah, Clarice Cutie, Qamara, and Cherly Juno.

In addition, visitors can also enjoy special performances by Fabio Asher and RAN.

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