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Jangan Biarkan Anak Tak Sarapan, Bisa Turunkan Level Konsentrasinya di Sekolah

"Do not let children skip breakfast, it can lower their concentration level at school."

"60% of Indonesian children do not have breakfast before going to school."

Don't Let Your Child Skip Breakfast, It Can Decrease Their Concentration Level at School

Dream - Breakfast with balanced nutrition is a very important initial step in supporting optimal child growth and development.

Don't Let Your Child Skip Breakfast, It Can Decrease Their Concentration Level at School

"Unfortunately, breakfast activities have not yet become a routine habit for every family in Indonesia. This is in line with the findings of a study by the Indonesian Nutrition and Food Expert (Pergizi Pangan), which found that 60% of Indonesian children do not have breakfast before going to school."

Breakfast with Low Quality

"Furthermore, based on data from the Total Diet Survey (SDT) conducted by the Health Research and Development Agency of the Ministry of Health of the Republic of Indonesia in 2020, 66.8% of children have a low-quality breakfast and their intake of vitamins and minerals has not been fulfilled."

               

"Children at school age require a solid intake of nutrition, especially the fulfillment of essential omega 3 and 6 fatty acids. These essential fats play an important role in improving children's cognitive abilities, enhancing concentration and memory, as well as reducing depression and anxiety."

According to Esti Nurwanti, a Nutrition Expert in a written statement from Blueband received by Dream.

               
Don't Let Your Child Skip Breakfast, It Can Decrease Their Concentration Level at School

Besides that, essential fat intake also helps maintain children's visual power, which is important in the learning process at school. Therefore, ensuring that children receive a breakfast rich in nutrients is very important to support their development and academic achievements.

"Children in Indonesia also lack Omega 3"

Moreover, the current condition reveals that 8 out of 10 Indonesian children still lack Omega 3 intake. However, in fact, Omega 3 and Omega 6 have been scientifically proven to have a close correlation in supporting optimal child growth and development.

               

In line with the spirit of National Breakfast Week (PESAN) which is commemorated every 14-20 February, BlueBand presents the "Delicious and Nutritious Breakfast" program as a means to educate the public about the importance of having a nutritious, regular, and balanced breakfast to support the optimal growth and development of Indonesian children. Additionally, they are launching their latest product, BlueBand Kuliner, as a practical solution for mothers in serving delicious and nutritious breakfast.

"BlueBand is committed to educating 500,000 children in various regions of Indonesia, from January to December 2024,"

words of President Director of PT Upfield Consulting Indonesia, Dicky Saelan, in the same statement.

“Tahun ini BlueBand berkomitmen untuk mengedukasi 500.000 anak di berbagai wilayah di Indonesia, dalam periode Januari – Desember 2024,”
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