More specifically, data security and transaction factors are a concern for 31 percent of respondents. Followed by flexibility in accessing applications (12%), complete application features (12%), and integration with other financial services (11%). Equally important is the factor of special promotions chosen by 10 percent of respondents as the features sought from digital banking applications.

The following is the translation of the given 'Bahasa' text to 'English' while preserving any html tags: "Populix survey also captures several reasons that cause Gen Z to prefer digital banks. These factors include speed and ease of fund transfers, integration with e-wallets and other payment services, flexibility to make transactions anywhere and anytime, promotional programs, discounts, cashback, more affordable administrative fees, support for various transactions in one application, and various other things."

According to Indah, Gen Z, who are characterized as being open to the internet and technology, has driven this generation to have different expectations towards banking products and services. This Populix survey was conducted with a sample of 250 respondents, whose areas were randomly distributed. The age range of the respondents is divided into Gen Z (aged 17-27 years) and Gen Y (aged 28-39 years). Respondents were also screened based on their usage of digital banking in the past month.