"Dream - Scientists from the University of Glasgow, England, conducted research on the facial features of wealthy individuals. This research was conducted on white-skinned participants."
"Social Status"
In this research, it determines what kind of face shape is associated with high or low social status based on public perception.
"Characteristics"
Reported by the NY Post, a finding published in the APA Journal of Experimental Psychology concludes that people with narrower faces, smiling and lifted mouths, raised eyebrows, close-set eyes, and bright and warm skin will appear wealthier.
People also associate this facial shape with trust, competence, and warmth.
Meanwhile, people with wider, shorter, and flatter faces as well as lower mouths and cooler skin are seen as lower class. They are considered less trustworthy and incompetent.
CEO Facebook Mark Zuckerberg and CEO Amazon Jeff Bezos, both of whom are billionaires, have several facial features mentioned in the study. Zuckerberg has a narrow face and Bezos has warm and reddish skin.
"Individuals who are considered to have high or low social status are often judged to have advantageous or disadvantageous traits. Such judgments are formed even solely based on facial appearance, and this can have significant consequences, including disadvantaging those who are perceived to come from lower social classes," said the study's author, Thora Bjornsdottir.
"The results show that social class stereotypes explain the relationship between facial appearance and judgments of someone's social class status. This indicates that the stereotypes we hold influence how we perceive others - these stereotypes bias our perception. Our impressions of others can then lead to certain advantages or disadvantages for them," he added.
This is not the only study that attempts to assess someone's wealth just by looking at their face. A 2017 study from the University of Toronto, published in the Journal of Personality and Social Psychology, found that someone's face can indicate whether they are rich or poor. This research involved guessing the real wealth of individuals based on photos, and the research participants guessed with an accuracy of 53 percent.
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