The Largest Halal Products Buyer in the World, Number 1 is Not a Majority Muslim Country

Pembeli Produk Halal Terbesar di Dunia, Peringkat 1 Bukan Negara Mayoritas Muslim

industri halal

"The Largest Halal Product Buyer in the World, Ranked 1 Not a Majority Muslim Country"

"Indonesia is ranked in the top 10 and has the potential to enter the global halal product market."

"Dream - E-commerce B2B platform Alibaba.com, reported that Indonesia ranks 7th as the country with the largest halal product buyers in the world and first in the Southeast Asia region. A unique finding from the report is that two minority Muslim countries actually made it into the world's largest halal product buyers."

The Largest Halal Products Buyer in the World, Number 1 is Not a Majority Muslim Country

The largest buyer is actually the United States.

In the report, Alibaba positions the United States as the largest base of halal product buyers in the world. Following Pakistan, Bangladesh, Egypt, the United Kingdom, and Saudi Arabia in the top 6. This fact is revealed based on the halal industry report created by Alibaba.com aiming to showcase the latest business trends for sellers on the Alibaba.com platform.

Working together with Malaysia External Trade Development Corporation (MATRADE), this comprehensive report covers in-depth analysis of global consumption trends and the development of Halal products in the B2B e-commerce market.

Indonesia is considered not only prominent as a country with a large consumer base. This country is recognized as one of the main suppliers of halal products because it has a rich Islamic heritage and deep cultural understanding.

The title of the report, Alibaba.com Halal Industry Report 2023, also highlights several interesting findings from the analysis of consumer trends and purchasing patterns worldwide, which can be beneficial for Indonesian entrepreneurs who want to enter the global market.

Highest Sales of Halal Products

The following is the translation of the 'Bahasa' text to 'English' while preserving any html tags: "Halal products that recorded the highest growth in terms of purchases are traditional Muslim clothing, scarves, skincare, and halal snacks. "The increase in demand for Muslim clothing is driven by the growing Muslim population and the desire to dress modestly according to culture," Alibaba wrote in its press release."

"Non-Muslim Women Are Also Interested"

In addition, the purchase of headscarves and shawls has also experienced an increase, not only among Muslim women but also among non-Muslim communities who appreciate the style and flexibility of shawls as accessories. Meanwhile, in the skincare industry, the demand for halal-certified products has also risen along with buyers' desire to use natural and organic options.

"Alcohol-Free and Halal Certified Skin Care"

Consumers, both Muslims and non-Muslims, are looking for skin care products that are free from alcohol, animal-based ingredients, and other prohibited substances, making halal-certified skin care products a popular choice.

Perawatan Kulit Bebas Alkohol dan Bersertifikat Halal

"\u201cIndonesia clearly has an advantage in the halal product market because this country has a large population, strict product standards, and many entrepreneurs engaged in this field,\u201d said Head of Southeast Asia, Roger Luo, Alibaba.com. \u201cWith technological advancements, online sales opportunities are now more easily accessible. We also encourage Indonesian entrepreneurs to take advantage of export opportunities available through digital platforms such as Alibaba.com to expand into new markets,\u201d Roger added."

The following 'Bahasa' text translated to 'English' while preserving any html tags: "Halal Sector Predicted to Grow 5.3 Percent"

Bank Indonesia itself estimates that the Halal Value Chain (HVC) sector in Indonesia, which includes halal agriculture, halal food and beverages, Muslim fashion, and Muslim-friendly tourism, will grow by 4.5-5.3 percent in 2023.

The following text is estimated to contribute more than 25 percent to the country's economy. As a form of seriousness in developing the potential of the halal sector, the Ministry of Industry (Kemenperin) has also included the Empowerment of the Halal Industry agenda in the National Industry Policy (KIN) established in Presidential Regulation number 74 of 2022 concerning the National Industry Policy for the years 2020 - 2024.

As a B2B marketplace designed for SMEs, Alibaba.com claims to be ready to assist Indonesian SME exporters with a comprehensive range of services, such as online store management, translation support, digital marketing, and platform analysis.

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