Identical as Lebaran's Special Cookies, Khong Guan is Actually Not Born in Indonesia

Identik Sebagai Biskuit Khas Lebaran, Khong Guan Ternyata Bukan Lahir di Indonesia

Identical as a typical Lebaran biscuit, Khong Guan is actually not born in Indonesia.

Dream - Khong Guan is a unique cake dish served during Eid. Although it is not designed to be present during the fasting month, this canned biscuit with various shapes and flavors is always synonymous with Ramadan and Eid. However, did you know that Khong Guan is actually not an original Indonesian product?

Identical as Lebaran's Special Cookies, Khong Guan is Actually Not Born in Indonesia

The following is the translation of the given 'Bahasa' text to 'English' while preserving any html tags: "Khong Guan Biscuit Factory (S) Pte Ltd. (KGB) was established in Singapore in 1947. KGB has grown over the years from a local brand in the Lion City to a globally recognized brand as it is today."

Quoting from its official website, PT Khong Guan Biscuit Factory Indonesia was established in Jakarta in 1970. KGB reported that it has distributed its products to more than 90 regions in Indonesia.

Currently, this company's range of products includes various biscuits, cakes, and crackers. Khong Guan is available in various forms, sizes, and flavors to cater to diverse market preferences.

"Khong Guan Indonesia began its production by establishing its first factory, namely PT Khong Guan Biscuit Factory Indonesia on Bogor Street, Ciracas, East Jakarta."

"they said."

Quoting Liputan6.com, in its process of presence throughout the world, KGB realized the full potential in the American market. This led to the establishment of KHONG GUAN CORPORATION (KGC) in 1982 as a US-based company specializing in the development and marketing of biscuits with the same name.

It all started in a small office in Berkeley, California, KGC saw the increasing demand for accurate market representation and timely product inventory control.

"So, four years later, precisely in 1986, we rented a warehouse plot on Tripaldi Way in Hayward, California and started expanding our network to reach the entire North American market,"

beber Khong Guan.

They signed the first third-party agency agreement with Cerebos, the popular maker of BRAND'S Chicken Essence, in 1987. Khong Guan Biscuit's market share grew from four percent in 1986 to market leader in just three years and became the first Asian biscuit producer to produce TV commercials and newspapers in the US.

In 1991, KGC received requests from several famous Filipino food manufacturers to represent them as the North American Marketing Coordinator. Working on behalf of these clients, they helped register trademarks, resolved many FDA regulations issues in the US, and implemented a cohesive plan to market their products throughout North America. With initial transactions of one to two containers per month nationwide, the company has expanded its business with Filipino producers to over 10 containers per month for the Northern California market.

"We now represent major manufacturers from China, Korea, Taiwan, the Philippines, Indonesia, Singapore, Malaysia, Thailand, and Vietnam," they said. In 1996, their distribution company, King Wai Trading, began distributing outside of California to Colorado and Utah. In 1998, King Wai expanded its reach to the northwest Pacific region."

BAZNAS RI

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