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Dream - Platform video giant Youtube is increasingly spoiling content creators in Indonesia. This convenience will help Yutube users, most of whom come from the gen Z age group. Youtube is also increasingly aware that video viewers in Indonesia contribute significantly.
\u201c110 million Youtube users in Indonesia come from Gen Z every day.
""dream.co.id"
According to data obtained from Google, Ajay revealed that Gen Z in Indonesia spends a maximum of 24 percent of their watching time consuming one video format. One of the most-watched formats is short or brief videos.
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"Seeing the large enthusiasm of today's children who consume video content, YouTube has begun to explore the implementation of Artificial Intelligence (AI) technology in the content production process. The AI technology that can be used will help significantly streamline the business, increase ROI, and open up more opportunities for YouTube content creators."
According to Ajay, the AI feature on YouTube will help new users in building content or self-branding. He revealed that AI technology has actually been implemented for a long time without being realized. One example is the recommended content presented to users.
"Not only that, in the search feature, AI has also been implemented, so YouTube helps users who do not understand content specifications, but YouTube can help understand and search for user intentions," said Ajay.
Youtube content creator, Nessie Judge, said that the development of AI features greatly helps her in producing content. Nessie can freely create content without worrying that her videos will face issues in the future.
Reflecting on her experience, Nessie assessed that YouTube has been very strict in enforcing community guidelines. With the presence of this AI feature, it will assist content creators in ensuring that their content remains in accordance with those guidelines.
reveal the content of a female creator who has more than 10 million followers.
Nessie said, this feature can be accessed 24 hours to help with the legality of the content as well as reviewing whether the content is dangerous or not. Nessie also mentioned one of the contents that discusses the Ferdy Sambo case is guaranteed not to be a problem after using the AI feature.
"Youtuber Nessie said"
Here are some YouTube features ready to be used by content creators to ensure their content meets these guidelines: 1. Flip & Trim, a feature that transforms horizontal content into Shorts feed. 2. Demand Gen, utilizing AI to display ads across platforms with the highest engagement levels, including YouTube and Shorts. 3. Video Views Campaign, maximizing the number of views across YouTube video formats by suggesting audiences who are likely interested in their brand. 4. Voiceover (dubbing) and automatic text animation features powered by AI technology.
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