Tips to Create Content that Can Bring Positive Change, Prove that Gen-Z Can!

Tips Bikin Konten yang Bisa Bawa Perubahan Positif, Buktikan Gen-Z Bisa!

Tips for Creating Content that Can Bring Positive Change, Prove that Gen-Z Can!

Tips to Create Content that Can Bring Positive Change, Prove that Gen-Z Can!

Dream - Generation Z currently dominates the population of Indonesia. With a population reaching 75 million people or around 28%, Gen Z has a significant influence on changes and developments in various fields.

One of the main characteristics of this generation is being born and growing up in the digital era, which makes them highly tech-savvy, responsive to information, and sensitive to various social issues. It is no wonder that social media has become an inseparable part of daily life. One important factor in utilizing social media effectively is the content we share to promote positive things.

"Melek Isu Sosial" translates to "Awareness of Social Issues" in English.

According to the 2022 Indonesian Gen Z Trend Report from Marina's written statement received by Dream, social issues have become one of Gen Z's main interests, and they actively follow and respond to them through social media.

"The fact that Gen Z is exposed to a constant stream of information and various content makes them more sensitive and concerned about various social issues in society,"

"clearly stated Elfia Rahmi, General Manager Brand Investment & Consumer Engagement at Marina in a written statement received by Dream Marina #BeTheBeautifulChange."

"With the concern of Generation Z about social issues, it will make it easier for them to find ideas to spread positive things through content. However, just one social issue is not enough. Here are some important tips in utilizing social media effectively so that the content we share reaches many people and has a positive impact. Check it out!"

"Don't Forget Content Quality"

When you are consistent in creating innovative, creative, and different content from others, then your name will easily be known by many people. This is an important first step in building a strong online presence.

Show the Best and Positive Side

Besides creating quality content, showcasing the best side of oneself is also an important step. Self-confidence is the key to making a strong impression on social media.

"Sensitive Mindset"

Ananza Prili, Self Development & Content Creator, emphasizes the power of Gen Z in embracing change and having a sensitive mindset. "They are a generation ready to face challenges and seize opportunities for growth," Ananza explained in the same statement.

"In order to accommodate positive spirits, Marina invites Gen Z to shine brighter and become agents of positive change in the future through #BeTheBeautifulChange. "This program encourages them to dare to appear and voice their ideas in order to create positive change for Gen Z, with their sensitivity towards social issues and the spirit of #BeTheBeautifulChange. This has the potential to bring positive change and shape a brighter future," added Elfia. Marina Beauty Journey 2023 is still open until November 5th."

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