Dream - Helm is a mandatory item used by motorcycle riders during their journey for comfort and safety. Not only for drivers, helmets are also required for passengers.
The use of this helmet greatly affects the health of the scalp. It makes the skin sweat more, easily itchy, and even triggers dandruff. Therefore, after wearing a helmet for a long time, immediately perform treatment.
One of them, by cleaning the hair and scalp with the right shampoo. The selection of the right shampoo also plays an important role in providing comfort, cleanliness, and fragrance to the hair.
Shampoo that Cleanses the Scalp to the Maximum.
In order to keep the scalp fresh and fragrant even when wearing a helmet, use specially designed shampoo. One of the recommended ones is Head & Shoulders. This shampoo not only cleanses the hair and scalp from dandruff, but also provides a long-lasting fresh and fragrant sensation.
Having menthol content, Head & Shoulders can provide a cool and refreshing effect on the scalp, even after a long day of driving. Head & Shoulders has released a new variant, namely Head & Shoulders Lemon Fresh New Fragrance. This variant comes with a refreshing cool sensation and a longer-lasting fragrance. To introduce this variant, Head & Shoulders is holding an exciting event.
Collaborating with Grab Indonesia, Head & Shoulders aims to provide a comfortable and dandruff-free driving experience by inviting Grab Driver Partners to use this shampoo through the "Kalem Pake Helm" campaign.
"Through this campaign, we can interact directly with Indonesian motorbike drivers. We want to educate that wearing a helmet for hours, which often causes itchiness and dandruff, cannot be solved just by scratching the head. Therefore, we introduce Head & Shoulders Lemon Fresh Shampoo with a New Fragrance as a solution to this problem."
said Ovidia Nomia, Director of Communication from P&G Indonesia in Jakarta, on Thursday, May 30, 2024 yesterday.
"Dream.co.id"
"In the event 'Kalem Pake Helm', special designed helmets were distributed to Grab Driver Partners in Jabodetabek and Bandung. Through this collaboration, Head & Shoulders hopes that its products will be more well-known and directly used by active motorcycle riders on the road every day."
"Innovation of Head & Shoulders shampoo that prioritizes consumer comfort, including Driver Partners, is expected to improve safety aspects in driving," said Roy Nugroho, Director of Grab For Business. Report: Mutiara Rachmah.
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