CEO McDonald's Buka Suara Soal Aksi Boikot Imbas Agresi Israel ke Palestina

"CEO McDonald's Opens Up About the Impact of Boycott Actions Following Israel's Aggression towards Palestine "

Dream - McDonald's CEO Chris Kempczinski said that the campaign to boycott in response to Israel's aggression in various cities in Palestine in the Middle East region and some markets outside that area has affected the company's business. McDonald's, including Starbucks, has become a target of boycott by residents of several countries due to allegations of being pro-Israel and suspicions of financial ties with Israel.

The translation of the Bahasa text "Bisnisnya Menurun" to English while preserving any HTML tags is: "Business Decline".

Kempczinski stated that there is misleading information regarding the brands of several global companies, including McDonald's. The factually inaccurate information disappoints him.

"In every country where we operate, including Muslim countries, McDonald's is proudly represented by local owner operators who work tirelessly to serve and support their communities while employing thousands of their citizens," said Kempczinski in a post on LinkedIn, quoted from Reuters, Friday, January 5, 2024."

The action of boycotting McDonald's products was triggered when McDonald's Israel, through its social media posts in October 2023, announced that the company had distributed thousands of free meals to the personnel of the Israeli Defense Forces.

CEO McDonald's Buka Suara Soal Aksi Boikot Imbas Agresi Israel ke Palestina

The upload triggered a rejection response from McDonald's franchises in several Muslim countries. In this case, the regional political polarization faced by global companies during the war is highlighted.

Some Western brands in Egypt and Jordan also felt the impact of the boycott, which has now spread to several countries outside the Arab region, including Malaysia, which has a majority Muslim population.

As information, around 1,200 Israeli citizens were killed by Palestinian militant group, Hamas, on October 7. Meanwhile, Israeli bombings have claimed the lives of approximately 22,438 people in Gaza until Thursday, January 4, 2024.

In fiscal year 2022, McDonald's itself franchised and operated approximately 40,275 McDonald's restaurants in over 100 countries. This fast food restaurant reported a total annual revenue of US$23.18 billion in that year.

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