Do Relaunch, FlipFlop Brings World-Class Footwear Technology

Lakukan Relaunch, FlipFlop Bawa Teknologi Alas Kaki Kelas Dunia

Perform Relaunch, FlipFlop Brings World-Class Footwear Technology

Dream - Famous footwear brand, FitFlop, announces the relaunch of their brand to support the next stage of growth in the UK and International markets. The Spring 2024 campaign, Smart Moves, presents a fresh look and feel to the brand across all its components, including color palette, silhouettes, and logo. The footwear brand, launched in 2007, has undergone a number of intelligent engineering enhancements that inject new energy into FitFlop. This science-oriented footwear has been present in 73 countries, with 145 concept stores located in various regions around the world.

Do Relaunch, FlipFlop Brings World-Class Footwear Technology

Established by entrepreneurs and businesswoman Marcia Kilgore, FitFlop takes a leap forward, bringing its unique story to life through a contemporary and elevated approach.

"Targeting a Younger Audience"

The following is the translation of the given 'Bahasa' text to 'English' while preserving any HTML tags: "The 'Smart Moves' Spring Campaign 2024 aims to target a younger audience. By maintaining cutting-edge technology that benefits users' daily lives by maximizing energy, achieving more, and feeling better."

"As a growing brand with big global ambitions, we relentlessly focus on our customers, from loyal customers who have already liked this brand to welcoming new customers who may have just discovered us for the first time,"

According to Gianni Georgiades, CEO of FitFlop in his statement, Saturday, February 10, 2024.

"We are very excited and proud to launch this new brand. It represents a transformative step in FitFlop's journey in line with our mission to become the smartest footwear company in the world."
say it.

"Dream.co.id."

In April 2023, FitFlop obtained a five-year revolving credit facility worth US$30 million from independent lender Aurelius Finance Company to support its long-term growth ambitions. With the launch of an innovative and unexpected design partnership in early 2024, it strengthens the beginning of the brand refresh strategy.

"At the beginning of this year, FitFlop plans to achieve further international growth by harnessing world-class science and technology. This is reinforced by the opening of its largest retail space in the Middle East to date, Abu Dhabi."

"The bold step forward will play a crucial role in realizing FitFlop's opportunities to progress. When all categories have fallen into the sea of similarity, Fitflop once again does something different."
According to Phil Borthwick, Head of Marketing at FitFlop.

"Dream.co.id."

"By celebrating the effects of an approach rooted in biomechanics and ergonomics, we not only enhance our brand but also provide a gateway to introduce the great benefits of our products to a new generation of ambitious and intelligent consumers."

"lanjutnya" in English is "continue."

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